Andy's Answers: How General Motors used social media to avert a crisis
Social media is speeding everything up, creating challenges and opportunities for marketers. This is especially true (sometimes painfully so) when a public relations issue comes up. Though social media...
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This week's most clicked
Why one CEO encouraged executives to plot the demise of his company; how a visit to Xerox inspired Steve Jobs; and why the best bosses are there for their employees. Read about all this and more in...
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This week's most clicked
How General Motors keeps its brands from colliding; what to do about a bumbling board of directors; and a bunch of words that are best left out of your next presentation. Read about all this and more...
View ArticleWhen managing to results turns deadly
While the ignition problems at General Motors and the falsified waiting lists at Veterans Affairs may not seem comparable, there is one distinct parallel. In both cases, leaders were managing to...
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